Encouraging Competitive Advantage of Creative Industry Using Cluster Analysis: An Evidence from Creative Industry in Malang District, Indonesia

Sumiati Sumiati, Ainur Rofiq, Yusuf Risanto, Ida Yulianti

Abstract


This research investigates the condition of creative industry based on fourteen characteristics of competitive advantage including growth in turnover, transition in business, to existence of cooperative. Given the study in Indonesia, most of the creative industries in Indonesia are categorized as small medium enterprises (SME). Their sales volume, number of employees and annual profit are only at the level of small or medium business. Indonesia as a nation which has a huge numbers of SME in the world, shoud gives a bigger concern on their competitive positions Samples were taken from 200 creative industries in one of the growing area in Indonesia, Malang district. All samples represented 15 types of creative industry as regulated by Indonesia governemtn such as advertising, architecture, art, desain, etc. Data were analysed using cluster analysis. Based on agglomerative clustering, the results show that there are two clusters of creative industry in Indonesia area with low and high competitive advantage which are discussed.


Keywords


Creative industry; Competitive Advantage; SMEs; Cluster Analysis

Full Text:

PDF

References


Asheim, B. T., & Isaksen, A. (2002). Regional innovation systems: The integration of local ‘sticky’ and global ‘ubiquitous’ knowledge. The Journal of Technology Transfer, 27, 77–86.

Barth, J.R., et al., (2011). Small and Medium Enterprise Financing in Transition Economies, International Atlantic Economic Society, Atlantic Economic Journal 39:19 38, DOI 10.1007/s11293-010-9260-0.

Benton, L. (1993). La emergencia de los distritos industriales en España: reconversión industrialy divergencia de respuestas regionales. In F. Pyke & W. Sergenberger. (Orgs), Los Distritos Industriales y Las Pequeñas Empresas. pp. 81–127. Madrid: MSSS.

Brusco, S. (1993). Pequeñas Empresas y Prestación de Servicios Reales. In: F. Pike; W. Sergenberger(Orgs), Los DI y las PYMEs: DI y Regeneración Económica Local. Colección Economía y Sociología del Trabajo. pp. 25–37. Madrid: MSSS.

Hair, J.F., et al., (2010). Multivariate Data Analysis A Global Perspective, 7th Edition, Pearson, Prentice Hall.

Hoffmann, V., Lopes, G.S., and Medeiros, J.J. (2014). Knowledge Transfer Among The Small Businesses of a Brazilian Cluster. Journal of Business Research. Vol.67.pp. 856-864.

Howkins, John. (2001). The Creative Economy: How People Make Money From Ideas. Penguin Group. USA.

Malmberg, A., & Power, D. (2005). (How) do (firms in) clusters create knowledge? , 12. pp. 409–431Uppsala: Department of Social and Economic Geography. Uppsala University, 409–431.

Meng, L. A., and Liang, T. W., (1996). Entrepreneurs, Entrepreneurship and Enterprising Culture, Paris: Addison-Wesley.

Meyer-Stamer, J. (1998). Path dependence in regional development: Persistence and change in three industrial clusters in Santa Catarina. World Development, 26, 1495–1511.

Paul, A.M., (2004). The Cult of Personality: How Personality Tests are Leading Us to Miss Educate Our Children, Mismanage Our Companies, and Misunderstand Ourselves, New York: Free Press.

Schmitz, H. (1999). Global competition and local cooperation: Success and failure in the Sinos Valley, Brazil. World Development, 27(9), 1627–1650.

Setyaningsih, S. (2012). Using Cluster Analysis Study to Examine the Successful Performance Entrepreneur in Indonesia. Procedia Economics and Finance Vol.4.pp.286-298

Sharma, M. and Wadhawan, P., (2009). A Cluster Analysis Study of Small and Medium Enterprises, The IUP Journal of Management Research, Vol. VIII, No. 10.

Simatupang, T. (2007). Industri Kreatif Jawa Barat. Sekolah Bisnis dan Manajemen. Institut Teknologi Bandung.

Staw, B. M., (1991). Psychological Dimensions of Organizational Behavior, Sydney: MacMillan.

Zeng, D. Z. (2006). Knowledge, technology, and cluster-based growth in Africa. Knowledge Development for (K4D) Program Bank Institute, World Bank, 4. pp. 1–19.

Zimmerer, T.W. and Scarborough, N.M., (1998). Essentials of Entrepreneurship and Small Business Management (2nd ed), New York: Prentice Hall.


Refbacks

  • There are currently no refbacks.


Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.