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Keywords
Bali
Brand Awareness
Competitive Advantage
Consumer Behavior
Covid-19
Customer Loyalty
Customer Satisfaction
Employee Performance
Entrepreneurship
Financial Literacy
Indonesia
Profitability
SMEs
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Training
Transformational Leadership
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culture
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Author Details
Mahmood, Amalina, Student Affairs & Network, Graduate School of Business, Universiti Sains Malaysia
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Vol 3, No 3 (2015) - Articles
Enhancing Georgetown’s Heritage Boutique Hotel Marketing Strategies: The Case of 1881 Chong Tian Cultural Hotel, Malaysia
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